
Retail PR: JC Penney Shifting Focus
If you're not living under a rock, you probably realize American department stores are having trouble.

If you're not living under a rock, you probably realize American department stores are having trouble.

It supports the development of strong, vibrant regional economies where businesses thrive and people want to live and work.

Boulder has a strong global brand that is tied to its MFT Programs.

This may be the most presumptuous branding move in the beer industry since they coined the name, "King of Beers".

As with other practices encompassed by Public Relations, SEO once existed as a separate silo in the general marketing community.

Pepsi started an emojis campaign to brand their product, but for the most part, they are using typical emojis - nothing exclusively connected to Pepsi.

It is not uncommon for various marketing fields to stick with familiar visual symbols when marketing their brand.

A recent study of Swedish teens aged between 13-17 showed 75% of them actively use Instagram and in the U.S., the estimates are at 52%.

More Americans are accepting the reports on climate change.

However, 29 percent of them believe the data skills of their team are either excellent or good.