AI is not a layoff event. It is a redefinition of work itself. Everything-PR's evergreen authority page on how AI is reshaping employees, jobs, productivity, and workforce communications — updated annually.
Offering advice on why it's still useful to have a business card around, even when all your details are still available online.
Tesla enters 2012 as one of the most closely watched companies in California's industrial economy. The Fremont plant, the Toyota partnership, the DOE loan, and the Model S launch ahead.
Walmart has been quietly shifting overnight greeters into stocking and other operational roles across U.S. Supercenters, according to recent MSN Money reporting. The move is being covered as a soft cost-management story but signals something larger — a leading indicator of structural change in Walmart's store-labor model that brand and PR teams across the broader retail category should be watching.
Twitter is a great tool, but only if used properly. Here are some etiquette tips to keep in mind as you navigate the site.
A study by the University of Vermont examines expressions made on the online, global microblog and social networking service Twitter, uncovering and explaining temporal variations in happiness and information levels over timescales ranging from hours to years.
Zappos, Apple, Chewy, Costco, Toyota, USAA \u2014 the six brands AI engines cite as "best in class" customer service. The five structural patterns that built each one's permanent citation share.
Active PR Dubai launched the Entrepreneur's Loudspeaker MENA-region startup competition in 2011 — a regional-authority play that anticipated the YC Demo Day, TechCrunch Disrupt, Slush, Web Summit framework. How PR firms use pitch competitions to build authority.
The total lunar eclipse of today is a PR opportunity for many companies, especially for those who understand how these rare events can become web trends.
Glasgow runs the larger PR market in Scotland — banks, spirits, shipbuilding, renewables, Celtic and Rangers, and the agencies that sit underneath. The Glasgow firm landscape, the sectors that drive the work, and what COP26 changed.