PR

iPad is Apple's Newest Opportunity for Branding

Apps for the Apple iPad are more focused on media, meaning they could clash with iTunes. Will Apple open its App doors further to sell more iPads?

Private Garbage, the New Pseudo-gold Mine of Personal Branding

Keeping dirty laundry away from the media is no longer fashionable. Stars today would do anything for a moment of fame. Who is responsible for this degradation in what makes the news and in what the public is interested in?

Media Partners to Promote the Big Bad Ball

Media Partners, Inc. has been selected as the strategic agency of record for the Big Bad Ball. The ball is held to benefit the Hospice of Wake County each year.

Negative PR Didn't Affect The Hurt Locker's Oscar Night

At the end of the day, whether the story is an original or not, the fact that The Hurt Locker is a brilliant movie, flawlessly directed by a woman, cannot be contested. It definitely deserves its awards and accolades, and it makes a valuable addition to the Global cinematographic culture.

Hill & Knowlton Hired as Agency of Record

Hill & Knowlton has been chosen to promote the US High Speed Rail Association. They will be working with the organization to raise awareness and interest in the project.

Crisis PR: Swami Nithyananda - India's Leading Spiritual Guru May Be Promoting Sexual Healing

One of the world's most trusted spiritual gurus, Swami Nithyananda, supposedly caught on video in sex scandal. One of India's most revered spiritual leaders is implicated by a video released by Indian Sun TV which shows someone who looks like the guru in bed with a lady many think is a famous Tamil actress. The reports have not been denied or confirmed at this point, but Everything PR News has the original broadcast.

Auto PR: GM, Toyota, World, Recalling All Autos

GM's recall of 1.3 million autos for what they say is a "minor" steering problem, reveals another type of negligence for the once mighty corporation - mediocre PR. Suggesting a steering failure, of any kind, is acceptable for auto consumers is ludicrous to the extreme. Just like Toyota, GM appears to be sweeping a lot of liability under the carpet on this one.

Does Corporate America Embrace or Banish Social Media?

Greenough Communications Hired as PR Agency

Virtusa has selected Greenough Communications to handle their foray into the world of social media and digital marketing. The company is looking forward to using new forms of advertising as promotion.

VTech Signs On with Ogilvy

Ogilvy PR has taken on the job of promoting VTech as the learning toy company gears up to release more products in 2010. The PR company will be using social and traditional media to get things going.