
PR



New Media Strategies Hired by Chrysler
New Media Strategies will be handling the social media planning and implementation for Chrysler and several of their vehicle lines. The social media firm will be working with all brands on promotion and marketing techniques.

Ad Agencies in Belgium in Virtual Strike
Ad agencies from Belgium are all closing their corporate websites for a whole week, to express their discontent against the way clients conduct pitches in their country.

PRWeb Visibility Enhanced Through Zemata Partnership
PRWeb, the online news distribution service of Vocus (NASDAQ: VOCS), has recently announced a first-of-its-kind partnership with blogging application, Zemanta. Zemanta is a free content discovery tool that automatically recommends relevant content to bloggers, as they write posts and draft content.

Yellow Pages Gets a Whole New Look
The Yellow Pages is undergoing a major redesign that will result in a smaller, more compact version of the directory. They will also implement other design changes that will offer better usability.

Beckerman PR Expands Into Washington, But Not Digitally
Beckerman PR expands into the Washington arena. The New Jersey firm sets its sights on social media, the Internet, media relations, and crisis management. The catch is, despite the acquisition of Wise PR, Beckerman has a lot to learn about digital media engagement. Obviously.


Sagefrog Hired by Penn Pharma
Sagefrog has been hired to run marketing campaigns and deal with public relations for Penn Pharma. The pharmaceutical company is looking to establish a presence within North America.

Honda Recalls 646,000 Compact Cars, Is Your Vehicle on the List?
Honda Motor Co. announced today a voluntary worldwide recall of 646,000 compact cars so that it can examine window switches that can overheat if exposed to liquid, causing smoke or melting or even catch fire. A PR disaster for the company whose cars used to be regarded as the safest in the world. Honda's "Safety for Everyone" initiative in North America may also suffer.
