Harnessing the Power of Influencer Marketing: A New Era for PR in AdTech
Learn how influencer marketing has transformed digital advertising and explore how PR professionals navigate this dynamic landscape in AdTech campaigns
04/14/2025
Learn how influencer marketing has transformed digital advertising and explore how PR professionals navigate this dynamic landscape in AdTech campaigns
Learn how automotive brands leverage influencer marketing to drive sales and build brand awareness through authentic partnerships and creative campaigns.
Learn how Chipotle and Domino’s leverage digital marketing strategies like social media, mobile apps and loyalty programs to build customer communities and drive business growth
Explore key lifestyle PR trends for 2025 including purpose-driven campaigns, micro-influencer marketing, AI integration, authenticity in messaging, and evolving content formats
Learn how Dropbox and Zendesk innovate SaaS digital marketing through content strategy, referral programs, paid advertising and community engagement
Learn how event marketing evolves in 2025 with immersive brand experiences, hybrid events, tech innovations & influencer partnerships shaping consumer engagement
Learn about successful casino digital marketing strategies, case studies and trends that help gaming brands boost visibility and customer engagement online
Learn how sports marketing has evolved in 2025, from digital platforms and athlete partnerships to data analytics and immersive fan experiences in this industry guide
Learn essential PR event planning strategies from setting goals to post-event follow-up. Tips for creating successful events that boost brand awareness and media coverage.
Explore how real estate PR will evolve in 2025 with tech advances, reputation management and changing consumer needs in this forward-looking industry analysis
Explore how pet product marketing is evolving with tech, social media and sustainability. Learn about new trends and challenges facing brands in this growing industry.
Learn from failed beverage marketing campaigns and discover key lessons about consumer behavior, brand authenticity and avoiding costly marketing mistakes