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Prohibited Words That Can Kill Employee Motivation
PR News

Prohibited Words That Can Kill Employee Motivation

Words are a key part of a persuasive communication, says Darlene Price. Business leaders make use of words to influence their teams and compel them to attain results. They’re leaders because the words that come out of their mouths are meant to have an impact. If your wish is to be seen as an influential CEO at the workplace, make sure that you choose your words cautiously. Don’t kill employee motivation and try to convey credibility, clarity, and confidence.

EPR Editorial Team ·
What’s the Connection Between Sales and Marketing?
Insights & Strategy

What’s the Connection Between Sales and Marketing?

You’ve probably wondered whether sales and marketing are somehow connected with each other. In case you didn’t know, marketing is defined as a large number of activities whose goal is to produce leads, while sales imply turning an ordinary individual into a buyer, and doing whatever is possible to make him become a faithful customer. Every company has a sales department and a marketing one, and both of them depend on each other, being strongly connected by leads.

EPR Editorial Team ·
How the Pros Negotiate When the Deal Is Hard
Insights & Strategy

How the Pros Negotiate When the Deal Is Hard

If you’ve already been involved in a billion dollar negotiation, you probably know how nerve-wracking it can be, and how much pressure it is put on all participants. Based on the difficulty level of a negotiation, there must be taken into account several things, and in most cases a list with objectives must be put together. Generally speaking, the salesperson on the account has most of these responsibilities; he supervises the entire negotiations process and he needs to make sure that everything goes on smoothly.

EPR Editorial Team ·
Why Women Negotiate Differently Than Men
PR News

Why Women Negotiate Differently Than Men

During a negotiation, participants analyze their counterparts by looking at their language, country of origin, background, age, and culture. However, not everybody pays attention to the gender issue, although it has been demonstrated that the negotiation strategies used by women are different from those used by men.

EPR Editorial Team ·