AI communications & PR intelligence for technology.
EPR Tech is the dedicated technology title of the Everything-PR network — daily reporting, research, and AI-visibility analysis on how software companies, AI labs, hardware makers, and venture-backed startups earn presence inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
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Development Tip: Speeding Up the PR Design Process
Every PR needs to know about design: no campaign can be effective promoting poor design, and poor quality in general. Sonia Mansfield, joins the Everything PR team to teach you about effective design.

Motorola and Verizon Tag-Team the iPad
The tablet is going to attack the Apple iPad directly on many levels, a lot like the multitude of other devices that have flooded the market trying to improve on the iPad's perceived weaknesses. It will support Adobe Flash, and is expected to be thinner and lighter than the iPad. Motorola's tablet will also support tethering, have two cameras -- one front-facing for video conferences and a rear-facing for taking photographs.

Google Opens Up The Buzz API
Google has opened up a bunch of new API's for it's social networking service Buzz this week. The most significant API released is a new real-time "firehose" feed that will allow all of the third-party developers to consume all of the real-time data from public Buzz messages. The firehose, which is powered by PubSubHubBub, opens up the door wide open for building comprehensive Buzz analytical and data mining tools.

O'Dwyer's Public Relations: Helps PRs Market Themselves With New Business Council
O'Dwyer PR's New Business Council has been opened to help PR firms market themselves to prospective clients and also to cope with the many issues and opportunities facing PR firms in today’s fast-changing environment.

PRFrame - New PR Tool for Mozilla Firefox
A new PR addon for Mozilla Firefox has just been released by BeFrame. PRFrame is said to be a useful tool for PR experts, beginners and all those generally curious about public relations. While the actual features are not clearly defined in the release annoucements, the browser tool might show some potential.

Norton Offers Online Protection to Parents and Children from Around the World
Security expert Symantec has expanded its Norton Online Family web service to cover 25 languages and thus offers parents from around the world the possibility to set browsing rules for their children, provide them a secure online experience and teach them about Internet safety.

Is Apple Moving Too Slow for Consumers?
As June 7th approaches, the world wonders if Apple will be able to top itself and all the other trends it started with the first iPhone in 2007.

No Matter How You Sell it, Nexus One Webstore Was a Marketing Fiasco
Google has announced that it will be shutting down the Nexus One web store, just four months after it launched.

BlackBerry Creeps Towards its Mobile Future
The only thing missing from RIM's BlackBerry announcements so far is the updated OS. How will RIM compete with Apple and Google?

Leaked Gadgets and Apple's Brand Management
Controlling a brand's image is a tough task, even for Apple. Dealing with product leaks makes that tougher.

Facebook's Open Graph is Huge Potential for Who?
It's the possibilities of Open Graph that Facebook is banking on, enticing developers to go further and deeper into users' content.

iPad is Apple's Newest Opportunity for Branding
Apps for the Apple iPad are more focused on media, meaning they could clash with iTunes. Will Apple open its App doors further to sell more iPads?
