Delta Weighs in on United’s PR Nightmare
It’s been a rough week or two for United Airlines, and that opened up a prime opportunity for another airline to cash in and grab some clients. Enter Delta.
Tagged: business
Connect with Businesses to Boost Your Income and Their Bottom Line
So many nonprofits make the mistake of going to a business with their hands out. They make the ask before they properly establish the value. Sure, a lot of businesses love to help out...
Millennials Want More from their Experience – Can You Deliver?
They are the largest generation since the vaunted post-WW2 baby boom, and they are entering the workforce in droves every single day. They are the Millennials, and you need to know how to get...
Verizon Wants People to Say “I Didn’t Know Verizon Did That”
Verizon has always been big on marketing and PR. A couple of years ago their campaign, then on the verge of becoming annoying, featured a guy moving about the country into unlikely places and...
Checklist For Successful Business Partnerships
Sometimes, having a business partner is just what the doctor ordered. You can delegate responsibilities to the partner who better enjoys or has more affinity for certain aspects of the business, and everyone is...
UNC Facing NCAA Probe
The University of North Carolina has been in hot water with the NCAA for years now thanks to an academic scandal that never seems to find its resolution.
B2B PR Best Practices
Research Information In 2015, Dun & Bradstreet did research that showed 67% of typical B2B buyers find and make purchases digitally, so getting your company information online is extremely important, and that 67% will continue...
McDonald’s Management Makes a Major Change
The folks running the Golden Arches just made a major announcement. Responding to public pressure and drastically falling sales, McDonald’s management has announced it will begin using fresh, not frozen, beef in its famous...
Using Microsoft Excel for PR
Whether you work in a PR agency or do it for your sole proprietorship, tracking, sorting, and pulling information together to learn from collected data can be a headache. There are a few simple...
Grayling Has Been Clearing Their Decks of ‘Exploitative Clients’
Huntsworth’s CEO Paul Taaffe recently spoke about Grayling, one of their PR affiliate companies, saying: “Broadly [Grayling] has become a happier place. We did client wins around the world last year, and we also...
