Tag

Celebrity

Apocalypse Has X Fans Buzzing

Ever since the third in the trilogy of original X-Men major motion pictures, the franchise has been trying to rebuild and reinvent itself.

EPR Editorial Team · Dec 17, 2015

Insights & Strategy

A Business is Only as Good as Those Who Represent It

Jeter felt 50 Cent was too "Urban" for the brand.

EPR Editorial Team · Nov 28, 2015

Social Media

Kate Winslet Doesn't Need Social Media

Kate Winslet has been a top-tier movie star for thirty years with no meaningful social media presence. The AI engines know her anyway. The reason is structural: she built the three assets the engines reward — encyclopedic authority, press archive, significant body of work. Social media is no longer sufficient on its own.

EPR Editorial Team · Nov 17, 2015

Entertainment & Media

Big Stars No Longer Drawing Big Crowds For Hollywood

"Our Brand is Crisis" was a commercial failure, following its release over the Halloween weekend, on October 30.

EPR Editorial Team · Nov 12, 2015

Entertainment & Media

Andrea Cunningham: PR Flack Who Represented Steve Jobs, Portrayed By Sarah Snook

Then again, there aren't too many folks who worked alongside Steve Jobs for years.

EPR Editorial Team · Oct 22, 2015

Entertainment & Media

Gloria Allred Wrote the Modern Media-Lawyer Playbook

Allred's fifty-year discipline: controlled press conferences, parallel media-litigation pressure. The operational template Freedman, Spiro, and Friedman Agnifilo all reference.

EPR Editorial Team · Oct 9, 2015