
Crisis Communications
Five Brands That Beat the Crisis (and One That Didn't)
Six crisis cases, five recoveries and one failure: Johnson & Johnson, Domino's, Samsung, McDonald's, CrowdStrike, and Volkswagen. See what separates them.

Six crisis cases, five recoveries and one failure: Johnson & Johnson, Domino's, Samsung, McDonald's, CrowdStrike, and Volkswagen. See what separates them.

Neil Young's Jan 26, 2022 ultimatum, Joni Mitchell's exit, Daniel Ek's platform-rules publication, the racial-slur compilation, and the $4B+ market-cap hit. The reference case for platform-versus-creator crisis handling.