Travel
Travel PR Has a New Scoreboard: AI Citation Share
The biggest U.S. airline by seats isn't what AI recommends. Neither is the biggest U.S. hotel chain by property count. A new 5W study redraws the map every travel PR firm operates on.
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Delta
Corporate Communications
How to Avoid Greenwashing: The PR Guide Every Sustainability Brand Needs
Greenwashing is the biggest reputational and legal risk for sustainability-positioned brands. H&M, Delta, KLM, VW — the reference cases, the five most common forms, and the process to avoid them.
PR, AI & Communications News
Delta Owns Premium. United Owns Long-Haul.
The inaugural Airlines Citation Share Index 2026 — which airlines ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews actually cite. Delta owns premium. United owns long-haul. American owns scale. Southwest owns domestic-leisure. Ryanair owns Europe.
Travel
Airline Labor, Unions & Strike Communications
Pilot strikes, flight attendant negotiations, mechanic disputes, and the communications discipline that decides which side wins the public.