Crisis Communications
How Volkswagen Broke Public Affairs PR
How Volkswagen broke public affairs PR — the $33 billion structural failure that exposed what happens when a sustainability-led brand promise runs ahead of operational reality.
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Dieselgate — Tagged Articles
Crisis Communications
Creating a Crisis Communications Plan for Real Estate
The real estate crisis communications playbook: property casualty events, tenant safety, eviction crises, fair housing investigations, developer governance failures, REIT activist attacks, and the local community as the long-term audience.
Crisis Communications
Volkswagen's Public Relations Crisis: The Dieselgate Response
The September 2015 EPA Notice of Violation, the 11-million-vehicle global scope, the Winterkorn resignation, and how Volkswagen's early crisis response set up the $33B+ settlement cascade that followed.