Creator Economy
Dude Perfect: The Five-Person Creator Studio That Built a Sports-Entertainment Business
60M+ subscribers, 20B+ views, a $100M Highmount investment, a Frisco HQ. How Dude Perfect built the team-based creator studio model.
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Night Media
Influencer Marketing
Night Media: The Talent Agency Behind the MrBeast Era
Night Media represents MrBeast, Dude Perfect, Preston, Karl Jacobs. How Reed Duchscher built the talent agency that scaled with the YouTube creator-magnate class.
Creator Economy
Creators Don't Cold Call
Inbound vs outbound brand deals in the creator economy. The four sources of deal flow, why inbound wins, and how MrBeast, Logan Paul, Emma Chamberlain, Justin Welsh, and Reed Duchscher run it.