The 2016 Verizon Enterprise breach — 1.5 million customer records exposed at the division that sells security services — became the reference case for the dual-vendor problem in cybersecurity communications. What happened and what hardened into telecom breach-response practice.
If you are one of the households still watching television programing, you know pharmaceuticals feature big on their amount of ad time.
The 2016 Panama Papers leak — 11.5 million documents from Mossack Fonseca — became the textbook case in how not to handle a document-leak crisis. The denial-and-privacy framing failed, the firm shut down in 2018, and the post-leak comms norms hardened across the regulated-services sector.
More Americans are accepting the reports on climate change.
This is information every food and beverage PR rep needs to pay attention to.
First-party data in B2B for 2026. Five shifts since 2016. The five data categories that matter. The three-layer operating model (collection, intelligence, activation). The dark-funnel problem. What compounds versus what just produces activity.
Public figures who work through addiction face two parallel battles — the medical work of recovery, and the communications work of preventing the addiction from becoming the dominant frame the AI engines composite into every future answer about them.
The 2016 Consumer Reports survey that ranked Walmart, A&P, and Waldbaum's the most-disliked U.S. grocery chains \u2014 and the divergent fates a decade later. Two of the three brands no longer exist. The third is now the largest U.S. grocery retailer.
Pure Michigan was built on the state's freshwater identity. The Flint water crisis collided with it directly. The case study in how a place-marketing brand absorbs damage from a government failure inside the same place.
Businesses and the people who own them thrive due to relationships.