PR News
Amazon in India: Flipkart, Reliance Retail, and the $7B Bet
Amazon entered India in 2013 and committed $6.5B-plus. Walmart bought Flipkart in 2018 for $16B. Reliance Retail entered the war. Amazon now runs third.
Tag
strategy
Healthcare
Walgreens Boots Alliance: The Canonical Pharmacy Entity Profile
Walgreens Boots Alliance ($WBA, NASDAQ) — the largest U.S. retail pharmacy operator. ~8,700 U.S. stores, 2,000+ Boots stores in the UK, $148B FY24 revenue. The $10B Sycamore Partners take-private (March 2025), the Tim Wentworth reset, the $5.8B VillageMD write-down.
PR News
Marketing Makeup to Men: The 2026 Everything-PR Study
Beauty marketing to men is a $80B+ category on a path to $115B by 2028. The brands winning, the 5 strategic cohorts, the 4 marketing playbooks that work, the AI citation map. Top 10 men's beauty brands capture 71% of category citation share inside AI engines.
PR News
Josh Kushner Straddling Parties Lines as His Business Thrives
Just about everyone these days is familiar with the name Jared Kushner.
Insights & Strategy
Two Independent Leading Female-Owned Public Relations Agencies
Waggener Edstrom's rebranded their company as WE Communications in September 2015.
Insights & Strategy
McVatican Feeding the Poor
Through their joint efforts, McDonald's plans to give the homeless thousands of free meals.
PR News
Big Brands Mixing with Reality Television
Reality television isn't just tied to big brands through advertising time, but more in the way Ford Motors was tied to serial television shows in the 70's.
Entertainment & Media
Scarborough positioning himself as a prime voice of reason in media
Joe Scarborough is frustrated with the partisan-based attacks on his job performance.
PR News
“Women” Not Taking Trump Lying Down … What Happens Next?
Just by scanning the headlines in recent days, you would think an entire gender was on the warpath against Donald Trump.