Every PR needs to know about design: no campaign can be effective promoting poor design, and poor quality in general. Sonia Mansfield, joins the Everything PR team to teach you about effective design.
As the new school year begins, a new large group becomes target audience for educational institutions: small business owners. As they put effort into expanding their knowledge and acquiring new skills to help them grow their business, colleges, universities, trade or support groups, chambers of commerce and even government agencies are tempting them with business courses, programs, certifications and degrees.
British PR agencies are earning millions advising foreign regimes whose controversial activities stained their countries' images. We are talking about crimes against humanity, genocide, torture, censorship and more... and British PR companies that have no problem representing such entities.
Today, Mihaela Lica reviews Buzzphoria, an online PR company led by a PR whose credentials are irreproachable, but with a website that raises eyebrows.
Smith Micro Software, Inc. has engaged global communications agency, LEWIS PR, to implement a public relations campaign in the US, with international projects.
Telemarketing--everyone hates getting those intrusive telephone calls, but businesses have to keep up the practice of cold calling prospective customers because it really works, right?
Yomego has recently launched My Social Media Reputation, a service to measure brands' online reputation and provide recommendations for improvement.
Birmingham Royal Ballet has recently retained Clive Reeves Public Relations to deliver PR support for Ballet, Birmingham & Me, a two-year youth program
Influence--it's what we all want. It's why we hire actors, sports figures, and other celebrities to endorse products and services. If someone with influence recommends something, people will respond.
Amazon has just launched an online grocery store in the UK providing several delivery options for British customers. The online retailer already has a history of launching and running succesful Internet-based grocery shops, with one operating in the US since 2006 and a second such service recently open in Germany.