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Kelly Cutrone: How a Fashion Publicist Became a Brand
Kelly Cutrone built People's Revolution in 1996, then turned it into Kell on Earth and two books. See the career, the method and the PR lessons behind it.

Kelly Cutrone built People's Revolution in 1996, then turned it into Kell on Earth and two books. See the career, the method and the PR lessons behind it.

Before Foodgod, Jonathan Cheban spent over a decade as a working New York publicist, building his own agency and starring in a reality show about it. The publicist career that came first.

Public relations sits inside the news cycle in a different way than most other professional services. The categories of PR coverage that recur, what makes the discipline newsworthy, and what every PR operator should understand about their own appearance in the press.