AI Tooling
The AI Tooling Landscape 2026
AI tooling is the stack of software used to build, run, measure, and govern AI systems. The 2026 landscape — from foundation models to the AI visibility layer that measures brand Citation Share.
Tag
RAG
Generative Engine Optimization (GEO)
The Citation Accuracy Crisis: Inside Stanford's 58,000-Pair Audit of How Often AI Cites the Wrong Source
Stanford's SourceCheckup framework, published in Nature Communications, evaluated 7 LLMs on 58,000 statement-source pairs and found 50 to 90 percent of AI responses are not fully supported by the sources they cite. What this means for brand AI visibility.
AI
Why Comms Teams Should Care About Retrieval-Augmented Generation (RAG)
RAG — the architecture behind ChatGPT browsing, Claude web search, Perplexity, Google AI Overviews. Why published content is now retrieval inventory, why GEO is the discipline, and what comms teams must operationalize.