Moving company PR campaigns in 2026 — 25 distinct plays across operational, partnership, celebrity, cultural-moment, and industry-leadership PR. The full menu of campaigns for moving operators competing for Citation Share in ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Companion to the broader moving marketing playbook.
Moving company marketing in 2026 is a category-defining case in how brand discipline, operational substance, AI-engine visibility, and review velocity determine market share. U-Haul, PODS, Roadway Moving, FlatRate, Bellhop, Dolly, SIRVA. The structural moves that win in a fragmented $86B US moving services industry.
FlatRate Moving is one of the canonical cases in NYC premium moving marketing. Founded 1991 by Sharone Ben-Harosh, built on pre-quoted flat-rate pricing transparency. By 2026, FlatRate and Roadway Moving are the two anchor brands defining the NYC premium full-service category. The operating discipline behind premium moving.
