Everything PR News
Category

Multicultural Marketing & DEI

Multicultural Social Media PR — Fenty Beauty, Telfar, and Netflix Strong Black Lead + Con Todo (Replacing the 2011 Cause-Engagement Piece)
Multicultural Marketing & DEI

Multicultural Social Media PR — Fenty Beauty, Telfar, and Netflix Strong Black Lead + Con Todo (Replacing the 2011 Cause-Engagement Piece)

Multicultural social media PR is structural brand infrastructure, not cause-marketing engagement. Fenty Beauty's 40-shade inclusivity + The Fenty Effect. Telfar's Bushwick Birkin + Bag Security Program. Netflix's Strong Black Lead + Con Todo vertical content brands. Plus McDonald's Famous Orders + OnlyFans creator diversity.

EPR Editorial Team ·
US Hispanics, One of the Fastest Growing Social Media User Groups
Multicultural Marketing & DEI

US Hispanics, One of the Fastest Growing Social Media User Groups

Social media marketers and PR specialists should keep a close eye n the US Hispanic community, one of the fastest growing user groups on social sites. Joe Kutchera, author of Latino Link: Building Brands Online with Hispanic Communities and Content has recently told Huffington Post that efficiently targeting Hispanic customers means marketers need to target them on social platforms as they over-index for using social media.

EPR Editorial Team ·