
Rosemary Ostmann, RoseComm: What PR Agencies Want in Entry-Level Hires
Rosemary Ostmann runs boutique RoseComm — PRSA NJ's PR Professional of the Year 2020. Her playbook for what PR agencies actually want in entry-level hires.
AI communications & PR intelligence for agencies and the firms that hire them.
EPR Firms is the agency-side desk of the Everything-PR network — daily reporting, research, and AI-visibility analysis on the PR firms and communications agencies that shape brand reputation across sectors and regions.


Rosemary Ostmann runs boutique RoseComm — PRSA NJ's PR Professional of the Year 2020. Her playbook for what PR agencies actually want in entry-level hires.






Founded by Monique Tatum in 2005, Beautiful Planning Marketing & PR (BPM-PR) is a global boutique PR agency with offices in New York, London, Vancouver, and San Francisco.

Book PR Firms Citation Share Index 2026. Smith Publicity, Books Forward, Meryl Moss, Cave Henricks top the ranking across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.

With more than five decades since inception, award-winning PR and marketing agency Brushfire Inc.

Founded in 1997, Co-Communications has grown into a full-fledged and full-service marketing and communications firm.

Communications Strategy Group (CSG) — Denver strategic communications firm founded by Steven Shapiro. Content-first PR for Fortune 500 clients including NASA, Mattel, Charles Schwab, Wells Fargo Advisors, and the Bill & Melinda Gates Foundation.

The 10-tactic operating playbook for hedge fund PR in the allocator-research era — founder retrieval anchor, plain-English strategy descriptions, canonical website architecture, structured earned media, GEO, AI engine citation measurement, allocator materials, crisis architecture, recruiting communications, and brand resilience under volatility.

3rd Coast PR is an independent consumer and B2B public relations firm founded in 2011 in Chicago. Specialty: product launch PR across food, housewares, family, pets, safety, and B2B. Updated June 2026.

What public relations firms and public relations agencies received PPP money from the government?

Marquet Media is a boutique PR and branding agency founded 2009 by Kristin Marquet, NYC-based. 300+ brands across fashion, beauty, lifestyle, wellness, and hospitality. Updated June 2026.
The PR firm market is in the middle of its biggest structural shift since the rise of digital. Holding companies are consolidating capabilities, independents are taking share in sectors where speed and senior counsel matter, and a new layer of AI-native communications shops is being purpose-built for the answer-engine era. Everything-PR has covered this market continuously since 2009.
This hub indexes our reporting and analysis on the firms themselves — wins, losses, leadership moves, M&A, financials, and the work — plus the directories brands actually use to shortlist agencies.
Sector specialists run the cycle that matters in their vertical — regulators, analysts, trade press, and now the AI engines that synthesize all of it for buyers.
Region still matters: it dictates the media list, the regulators, the holidays, and the language of the answer engines.
The full alphabetical index of individual agency profiles lives at /pr-agency-profiles-directory — every firm we cover, by name, with links to their EPR coverage, leadership, sector focus, and notable work.
For two decades, brands hired PR firms to influence what reporters wrote and what showed up on page one of Google. In 2026, that''s necessary but no longer sufficient. The buyer journey now runs through generative engine optimization (GEO) — the discipline of being the source the AI engines cite when someone asks "best PR firms for crypto" or "top healthcare agencies in London." Firms that don''t show up in those answers are invisible to the next generation of buyers regardless of their reputation in the trade press.
Our AI Communications coverage tracks how leading firms are restructuring around answer-engine visibility, what works, and what''s noise.
The full chronological feed of agency news, leadership moves, account changes, M&A, and analysis is below.