PR Firms for Authors: Book Launches, Publicity and More

Do you need a PR firm or publicist for a book you’ve written? Generally book pr firms do not think outside of the box – and their retainers are 2 to 4 thousand dollars a month — a bargain when looking at larger Public Relations companies, that might be able to produce more for a higher retainer.

Smith Publicity

Smith’s offices are in Cherry Hill, New Jersey. They have been promoting books and authors since 1997. Over 2,000 authors and thousands of books have benefited from their help and experience. Most of the work they do is with self-published authors.

They work with all genres and have promoted first-time authors as well as traditional New York Times bestselling authors. Smith’s primary goal is to spark awareness of the authors and the books they write. Sometimes they are hired by publishers and sometimes directly by authors. But in either situation, they talk you through the process and help you know what to do from your end, and all they will do for you.

Want to know more about how to get the word out there on a book you’ve written, you can sign up for a free newsletter with helpful tips from the Smith Publicity team.

BookSavvy PR.

The Book Savvy Public Relations offices are in Boston, and they support authors and the books they write in many ways.

They offer you an ala carte menu of services, and you can pick and choose which services work best for you. Some possibilities are launch campaigns, media reviews and coverage, thought leadership building, blog strategy, arranging public speaking engagements, website conceptualization, editing and ghostwriting services, and marketing campaigns.

If you go to their website, you can see pictures of book jackets for a variety of books and authors they currently represent.

Mora Communications

This firm is in Los Angeles and was formed by Anthony Mora in 1990.

They can do the work for you but have also shared some helpful hints if you need to proceed on your own, at least in the beginning. You can find this information at publishing PR tips. Some of the publishers they have helped with book launches and PR campaigns include Simon & Schuster, HarperCollins, Putnam Publishing, and Draganon Publishing.

They focus on doing what is necessary to help you find success.

Indeed, book Public Relations firms are hard to find – being it is a small niche. However, with a creative campaign, an author can gain huge traction and buzz with a creative Public Relations campaign.