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Aravind Srinivas — Tagged Articles

Aravind Srinivas: Perplexity Co-Founder & Citation Economy Pioneer

Aravind Srinivas built inline citations into Perplexity's core product — turning Citation Share from an abstract concept into a visible, measurable business reality. Profile of the figure who most directly commercialized the citation economy.

EPR Editorial Team · Jun 9, 2026

Marketing

How to Rank on Perplexity in 2026

Learn how to rank on Perplexity answer engine with 6 proven techniques including front-loading answers, citing sources, and using structured data to earn citations

EPR Editorial Team · Apr 24, 2026

AI Communications

The 2020 Disruptive-Tech IPO Cohort, Six Years Later

Zoom, Shopify, Snowflake, Stripe, DoorDash and Airbnb ran the defining tech PR programs of 2020. Six years on, the discipline still holds even as the companies' fortunes diverged.

EPR Editorial Team · Dec 9, 2020