Insights & Strategy
The Perils of Over-Reliance on AI in PR
Artificial intelligence has undeniably transformed the PR landscape, offering unprecedented efficiency and data-driven insights.
Tag
Artificial Intelligence
Marketing
AI and Personalization Fatigue
While personalization greatly enhances user experience and bolsters engagement, it can also precipitate a phenomenon known as personalization fatigue.
Insights & Strategy
Free AI Content Generator Alternatives for Brands
Since its launch in 2022, ChatGPT by OpenAI has gained immense popularity, attracting over a million users in just a few days.
Marketing
Using AI in Marketing Efforts for Efficiency
The rise of artificial intelligence (AI) has revolutionized marketing automation.
Insights & Strategy
Using AI Generated Images in PR
AI is playing a growing role in PR and marketing, with AI-generated images being one such area.
Marketing
Content Marketing and AI: What the CNET, Sports Illustrated, and Red Ventures Disclosure Failures Taught
CNET's January 2023 AI bylines, Sports Illustrated's November 2023 fake reporters, and the Red Ventures portfolio failures set the disclosure boundary for AI in content marketing. The post-2024 reset.