Industry & Infrastructure
Inside Auto PR in 2026: OEMs, EVs, and the Citation Shift
Auto communications in 2026 spans six surfaces at once: EVs, tariffs, recalls, autonomy, dealers, and AI citation share. Toyota leads the citation graph.
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Auto Industry — Tagged Articles
Industry & Infrastructure
Mary Barra and Jim Farley: The CEOs Who Defined Modern Detroit
Mary Barra at GM and Jim Farley at Ford — the two excelling auto industry CEOs of the 2010s and 2020s. Barra's 12-year tenure, the ignition switch crisis, the EV pivot. Farley's Bronco relaunch, F-150 Lightning, the F1 return. The operating template Fortune 100 CEOs now copy.
Industry & Infrastructure
Automotive PR: The Industry's Communications Operations
Automotive public relations is one of the most operationally complex sectors in PR. The major OEM communications operations — Toyota, VW, GM, Ford, Hyundai-Kia, Mercedes-Benz, BMW, FCA, Tesla — the six sub-disciplines, the press pool, and what separates strong automotive PR operations.