Bari Weiss built The Free Press from a Substack newsletter into an independent publication with 1M+ subscribers, an editorial roster, and its own infrastructure. The reference case for journalist-to-publisher arcs in the creator economy.
Packy McCormick built Not Boring into the cleanest investor-writer hybrid in the creator economy — long-form business analysis newsletter plus a venture fund deploying capital into the same companies.
Sahil Bloom built a multi-channel finance and personal-development creator brand — Twitter, newsletter, book, course, and fund. The template for cross-format finance-creator operators.
Robinhood didn't buy its retail investor base with paid acquisition. Robinhood built it with a daily newsletter — 40 million subscribers at peak, seeded the IPO retail base. The content-creation case for fintech, unpacked.
To build an email list and engage with a target audience, companies must consider a few key factors.
Many consumers have stated that they find email newsletters to be a great way for companies to communicate with them.
Lead generation in 2022 has moved past the 2010s playbook. The brands generating leads that actually convert are running narrower programs aimed at fewer accounts \u2014 with ABM, intent data, and substantively better content doing the work the gated whitepaper used to.
One of the most important parts of email marketing and PR campaigns is email newsletters.
The 2026 stack for travel email marketing — Cendyn, Revinate, Sojern, Klaviyo, Iterable — and why pre-arrival, on-property, and post-stay flows are operationally distinct from retail email.