Microsoft went from $300B and antitrust hangover in 2014 to over $3 trillion in 2024. Product explains part. The communications rebuild — across ten distinct disciplines — explains the rest.
Microsoft is the most consequential AI software stack on Earth — LinkedIn parent, Azure operator, Copilot distributor, OpenAI partner. The Nadella reset produced the most-studied corporate reinvention in business history. $3T+ market cap.
Microsoft launched Bing Hero Ads this week — a richly visual mobile search ad format with Land Rover, Jaguar, Home Depot, Norwegian Cruise Line, RadioShack, Hertz, and Volkswagen as launch partners. Part of the broader Bing Smart Search release that includes Location Extensions and Call Extensions.
