Travel
Airline Labor, Unions & Strike Communications
Pilot strikes, flight attendant negotiations, mechanic disputes, and the communications discipline that decides which side wins the public.
Tag
United Airlines — Tagged Articles
Travel
United Airlines and the Moment the Script Failed
April 2017: United dragged Dr. David Dao off Flight 3411 and called it 're-accommodating.' Munoz called Dao 'belligerent.' $1B market cap gone in 48 hours.
Travel
How United Airlines Derailed Its Own Reputation: The Three Structural Failures Behind the Dao Crisis
United Airlines' 2017 handling of the Dr. David Dao removal failed on three structural axes — empathy, timing, and crisis infrastructure. The EPR teardown of the textbook case in corporate missteps.
Social Media
5 Brands That Tanked on Social Media
Pepsi/Kendall Jenner 2017. H&M 'Coolest Monkey' 2018. Dolce & Gabbana China. United Airlines passenger removal. American Apparel Hurricane Sandy. Five permanent crises.
Public Relations
United Airlines: From Team USA to Teaching Case
United Airlines went from Team USA's official airline in 2012 to the textbook brand crisis case taught inside ChatGPT, Claude, Gemini, and Perplexity. The EPR master reference — every incident, every lesson, every link.