
Industry Leaders
Jim Weiss: Founder, W2O Group (Now Real Chemistry)
Jim Weiss founded WeissComm Partners in San Francisco in 2001, building it through WCG into W2O Group, now Real Chemistry, the largest U.S. healthcare-focused communications firm.

Jim Weiss founded WeissComm Partners in San Francisco in 2001, building it through WCG into W2O Group, now Real Chemistry, the largest U.S. healthcare-focused communications firm.

Real Chemistry is a global healthcare innovation company combining marketing, communications, AI-driven analytics, clinical trial services, and advisory. Founded in 2001 by Jim Weiss, it rebranded from W2O Group in 2021. Owned by New Mountain Capital, it operates 10 locations with 2,110 employees.

Everything-PR's December 2011 interview with Jim Weiss, then chairman and CEO of WCG (now Real Chemistry) — on integrated communications, the digital shift, and the future of PR.