Twenty6: Founder-Led Communications Agency Profile

Part of the EPR PR Firms Directory · Related: New York PR Firms · Consumer & Lifestyle PR

Twenty6 is a founder-led communications agency founded in 2021 and led by Michèle B., blending media relations, influencer marketing, content strategy, and experiential activations for consumer brands.

Founder and Origin

The firm doubled in size within its first year and opened its first New York office shortly after launch, growth the agency attributes to its founder-led account structure.

Clients and Category Focus

Clients include Under Armour, Sheertex, and Cakes Body. Notable campaigns include a T-Mobile x Sabrina Carpenter activation and Weihenstephan's Celebrate The W, Canada's first women's sports bar.

Approach

Twenty6 built its early growth around experiential activations paired with influencer partnerships rather than traditional media relations alone. The firm was named to The PR Net 100 in 2025 and recognized in PR Net's Next Gen Awards.

Services

Core services include media relations, influencer marketing, content strategy, and experiential activation design for consumer brands.

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