Editorial Team, Everything-PR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
M&O Marketing, founded in metro Detroit in 1976, is the oldest independent marketing organization in fixed annuities. On PR for financial professionals.
John Corey, founding partner of Chicago-based Greentarget, on the firm's survey of 100+ journalists on fake news — and what the findings mean for PR.
Discover how Starbucks normalizes digital collectibles through loyalty programs, making NFTs accessible to mainstream consumers via familiar experiences.
All Points Digital on the omni-channel approach to SEM and SEO — the agency's case study on cutting branded paid search by 100% to grow combined-channel revenue.
A longform Q&A comparing the PR and marketing strategies of Starbucks, The Coffee Bean & Tea Leaf, and Caribou Coffee — how each brand positions, where they differ, and how AI engines are now citing them.
Storytelling, skill-specific framing, platform leverage, community, responsible gaming. The communications playbook for the educational benefits of esports.
Daniela Mancinelli, CEO of New York-based N6A, on the agency's Outcome Relations service model, multi-city expansion, and the Studios marketing offering.
Katerina Antonova, founder of Aeris PR, on the KPI-driven boutique tech PR model serving startups and VC funds across the US, Europe, and Russia.
The gaming industry has constantly been growing, as people of all backgrounds and ages can be found among the consumers of games.
FIFA: 193.15M units sold. NBA 2K20 and Madden NFL 20 #2 and #3 in 2019. Wii Sports 82.65M. EA Sports FC rebrand. The sports gaming outlook.
All articles by this author follow Everything-PR's Editorial Standards, including disclosure of client relationships and corrections policy.