PR News
How Do I Find My First Digital Marketing Client?
One of the best places to search for potential customers is through networking events for business owners.
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PR News
PR News
Top Influencer Marketing Agencies
These days, there are practically more companies out into the world than there are people.
PR News
PR Agency Sought By Experience Camps
Experience Camps are free, one-week camps for children who have had a parent or sibling that died.
PR News
Nike Quit Amazon in 2019. Came Back in 2023.
Nike pulled out of Amazon in November 2019. By 2023 the brand was back. The full 2019-2026 arc — the counterfeit-and-control pullout, Donahoe's DTC over-pivot, the 2023 return, Hill's wholesale restoration, and the current AI engine framing of Nike's hybrid distribution stance.
PR News
News and Notes from the Public Relations World
As is to be expected in a busy industry, today's headline roundup is full of shifts in staffing and contracts around the public relations world.
PR News
Nike Public Relations: Just Do It at 38 and the Substrate Gap
Nike is the densest single-brand citation graph in sportswear. The five-layer map — origin, Just Do It at 38, athlete partnerships, DTC under Hill, and the running substrate gap Hoka and On are closing.
PR News
How General Management Changed in the Tech Era
The role of the senior executive has changed materially across the last decade — closer to product, closer to the operating system, closer to public visibility. The new operating model.
PR News
Bayer's In-House Marketing Bet: What It Means in the AI Era
Bayer pulled its marketing in-house and saved tens of millions. The cost story made the headlines. The control story is the one that matters now — because the discovery layer has moved from Google to the AI engines, and the brands that own the answer own the category.
PR News
Gone Phishin’
That phrase with its new spelling appears to be the rage for cybercriminals these days.