Tag

42 West

Who does Publicity and PR for the Biggest Stars and Celebrities in Hollywood?

Jay-Z, Rihanna, Kim Kardashian, Wiz Khalifa — a look at the publicists behind the biggest names in entertainment and what celebrity PR actually involves beyond the red carpet.

EPR Editorial Team · Jun 2, 2026

Insights & Strategy

PR Strategies of Big Daytime TV Stars

When you think of daytime television, you may think of talk shows and soaps, but for this article, we'll focus more on the talk show stars.

EPR Editorial Team · Oct 18, 2017

PR News

Fyre Festival: Epic Public Relations Fail.. And 42 West

The idea was co-sponsored by Ja Rule, and the acts included Migos, Blink-182, Major Lazer, and more.

EPR Editorial Team · May 3, 2017

PR News

Ryan Reynolds Reinventing Himself Again With Help of 42 West

Without his recent screen success, Ryan Reynolds most popular movie role may have actually killed his career.

EPR Editorial Team · Jan 18, 2017