Crisis Communications
Tim Tebow's Life Surge PR Crisis
Tim Tebow paused his Life Surge partnership after a podcast investigation exposed predatory sales tactics, a crisis case study in celebrity endorsement risk.
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Crisis Communications — Tagged Articles
Marketing
Collectibles PR Agency: What the Job Actually Involves
A collectibles PR agency runs media relations, crisis communications, and influencer partnerships for auction houses, trading card brands, and watch dealers navigating authentication risk daily.
Corporate Communications
Vatican Communications: Inside the Alvarado Reform Era
Montse Alvarado becomes the first woman and first layperson to lead Vatican communications on November 1, 2026. What her appointment signals about Pope Leo XIV's media reform, and the apparatus she inherits.
Crisis Communications
DEY. Comms Firm Tied to Coxon's AI Whistleblower Story
Pirate Wires reports DEY. was booking media interviews for Jacob Coxon's viral AI exit story, contradicting his on-air denial of any outside coordination.
Crisis Communications
How to Build a University Crisis Communications Plan: The Master Framework for Higher Education
University crisis communications is not corporate crisis applied to a campus. FERPA, Title IX, Title VI, the Clery Act, a 12-constituency map, 8 crisis archetypes, pre-approved holding statements, and the AI engine layer. The master framework.
Consumer Brands & Retail
Mattel Public Relations: Inside the Comms Operation Behind Barbie, Hot Wheels, and Fisher-Price
How Mattel runs PR in 2026: the four pillars of its communications operation, the 1997–2007 crisis history, the OpenAI partnership, and the Barbie flywheel.
Social Media
How PR Teams Use X in 2026
How PR teams actually use X in 2026: crisis speed, B2B lead generation, Grok's role in retrieval, and where the platform still earns its keep after the ad exodus.
AI Visibility
Why Open-Web Sources Win More AI Citations Than Paywalled Content
Prestige and retrievability are not the same thing. A publication can be indispensable to human professionals and still contribute little to an AI-generated answer if the underlying content is difficult for the engine to access.That tension is visible in EPR and 5W’s 2026 Paywall…
Obituaries
John Scanlon: PR's Master of Disaster
John Scanlon (1935-2001) defended CBS's 60 Minutes against Westmoreland's libel suit, building a reputation as PR's preeminent crisis manager.
Crisis Communications
AI Tools for Crisis Communications Teams
How crisis communications teams use AI tools safely under time pressure, with a fast workflow and prompts.