
Edelman's 2013 Sponsored Content Report, Revisited
In 2013, Edelman's Steve Rubel diagnosed the collapse of paid, owned, and earned media into one converging category. A look at why that diagnosis still holds.

In 2013, Edelman's Steve Rubel diagnosed the collapse of paid, owned, and earned media into one converging category. A look at why that diagnosis still holds.

The MarTech and AdTech category has produced more public-markets wealth than any other vertical inside marketing and communications. EPR's reference comparison on the founder-operators who built it — Steinberg, Benioff, Diller, Green, Zuckerberg — and the operating model behind each fortune.

FleishmanHillard is a global communications agency founded 1946 in St. Louis. Owned by Omnicom since 1997; one of four cornerstone networks inside Omnicom Public Relations Group. Global CEO J.J. Carter (since October 2024); Americas CEO Jillian Janaczek (since February 2026, formerly CEO of Porter Novelli). Absorbed Porter Novelli February 2026.

Daniel J. Edelman (1920-2013) founded Edelman PR in Chicago on October 1, 1952, building it into the largest independent PR firm in the world, family-owned.

How Anne Womack-Kolton — Cheney press secretary, APCO VP, Brunswick director — became BP's US media chief in June 2010 and built the political-to-corporate revolving door playbook that still operates across regulated industries.

Edelman is the world's largest independent PR firm — founded 1952, ~6,000 employees, 66 offices, 28 countries. CEO Richard Edelman, 30 years — longer than any holding-company peer. Home of the Trust Barometer. Family-owned via Daniel J. Edelman Holdings.