Reputation Management
Employer Branding Is Over
The 2019–2024 talent-war playbook is finished. Citation Share replaces employer-brand impressions as the metric. What replaces it is harder, cheaper, and more honest.
Tag
Glassdoor
PR Firms & Communications Agencies
Inside the Big Communications Firms: What Glassdoor Reveals in 2026
Glassdoor employee reviews of the major global communications firms in 2026. Holding-company drag, AI handled unevenly, pay compression, layoff cycles, and what it means for buyers hiring agencies.
Reputation Management
One in Four Jobs Is a Lie: The Ghost Job Reputation Crisis
One in four U.S. job listings is likely fake. 40% of companies admit to posting them. The single most underpriced reputation liability in corporate communications.
AI Visibility
The Benefits of Customer Reviews on Google
Customer reviews on Google have moved from nice-to-have to default expectation. The five-move playbook — claim every platform, ask at the moment of satisfaction, respond to every review, fix the underlying problem, monitor drift.