Digital PR
Clean Beauty's New Judge Is ChatGPT
How clean beauty brands build defensible trust systems across ingredient transparency, claim substantiation, and source pool inclusion in 2026.
Tag
Greenwashing
PR, AI & Communications News
Sustainability and ESG Communications: The Cross-Vertical Hub
EPR's Sustainability and ESG Communications cross-vertical hub — the discipline, the five work streams, vertical-by-vertical applications, the major disclosure frameworks, and how companies win Citation Share in the AI Communications era.
PR News
Green Car Marketing: Seventeen Years From Greenwashing to the EV Transition
Originally published November 2009 critiquing the Chevrolet Equinox "green car" PR pitch. Rebuilt June 2026 as EPR's reference on the seventeen-year evolution from greenwashing through Tesla Model S, Dieselgate, the Model 3, major OEM EV commitments, the Inflation Reduction Act, the BYD ascendance, and the contemporary EV transition communications discipline.