Insights & Strategy
Industry Event Economy
$50B+ U.S. B2B event spending. 1.5M events annually. 60-75% of B2B revenue traces to events. Cvent, Vegas, McCormick, Javits, Moscone. The industry-event economy, indexed.
Tag
industry events
Event & Experiential
The Social Media Conference Circuit
Marketers, agency people, and brand teams have a social media conference calendar to keep up with. A guide to the main events.