Tag

Momentous

Reddit Is Eating Your Supplement Brand Alive

The supplement industry, a global giant exceeding $180 billion, faces a new challenge: Reddit. This article explores how Reddit communities fact-check product claims, scrutinize dosages, and demand transparency, forcing brands to adapt or lose credibility.

EPR Editorial Team · May 31, 2026

Influencer Marketing

Supplements Outgrew the Influencer Era

Onnit. Olly. Seed. Thorne. Momentous. AG1 at #2 on the H&W AI Visibility Index. Supplements moved from influencer Instagram to clinician credibility.

EPR Editorial Team · Feb 20, 2026

Public Relations

Trust Is the New Shelf — In Supplements

Ritual. Thorne. Seed. Momentous. AG1. The supplement brands that turned PR into the real point of sale — and made trust the only shelf that matters.

EPR Editorial Team · Feb 19, 2026