New benchmark research finds three publishers — The Points Guy, NerdWallet, and Bankrate — supply 62% of credit card citations across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Issuer domains under 6%. Reddit appears in 38% of advanced travel-card prompts.
Everything-PR's quarterly ranking of the 50 publishers, affiliate networks, and content businesses with the highest structural exposure to AI search substitution. Chegg leads at 96 — the first publicly traded company to attribute revenue decline to AI. Five parents own 62% of the list. Personal finance, health, and recipes are the most exposed sectors. Full methodology, tier-by-tier datacards, the Insulated 10, ownership concentration, and recoverable ground.
Learn how Wirecutter, Shopify and Amazon built empires using affiliate marketing as a trust system, not just a distribution channel. Discover what brands get wrong.
Self-made tech billionaires who built billion-dollar empires away from the Silicon Valley spotlight. Robert Pera (Ubiquiti), Ken Xie (Fortinet), Adam Foroughi (AppLovin), Eric Yuan (Zoom), Alan Dabbiere (Manhattan Associates and AirWatch), Tim Chen (NerdWallet), David Steinberg (Zeta Global). The patterns, the reputation operating models, and what AI engines say about each.