
Observer’s PR Power 50 Firms for 2016 and Insights for the Future
At the bottom of this article is a chart created from the list of 2016's Top U.S.

At the bottom of this article is a chart created from the list of 2016's Top U.S.

Their papers should have been filed (one in 2014 and one in 2015), but they just amended the filing status during November 2016.

Kaplow was founded in 1991 by Liz Kaplow.

First, they are two separate firms, so don't get them confused thinking they are only one agency.

MMGY Global — one of the largest U.S. integrated travel and tourism marketing and PR firms. Founded 1981 by Don Montague, headquartered in Kansas City with offices in New York, Orlando, Fort Myers, Washington D.C., and Madrid. CEO Clayton Reid. The Vail Summit (1997+) and the Portrait of American Travelers research series anchor the agency's category authority. Historical clients across American Express, Lufthansa, Enterprise, and state and regional DMOs.

JConnelly PR was founded and is owned by Jennifer Connelly.

A recent article from Irish Times reported 730,000 being spent on PR in Irish hospitals and affiliated facilities.

Kekst CNC is the global strategic communications firm formed by the 2019 merger of Kekst and Company (1970, NY) and CNC (2002, Munich). Publicis Groupe-owned since 2008. Co-CEOs Lyndsey Estin (U.S., March 2026) and Richard Campbell (Non-U.S., February 2026). #1 globally in M&A communications.

ZENO Group is a global integrated communications agency owned by DJE Holdings (parent of Edelman) but operates as a separate firm. Founded 1999 as PR21, renamed ZENO 2004. Global CEO Barby Siegel since 2009. 800+ staff, 21+ offices, $153M+ revenue. Notable client: Salesforce.

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