JConnelly: Agency Profile and Sectors

Originally published July 2016. Updated June 2026.

JConnelly is a US-based integrated communications firm with offices in Parsippany, New Jersey and on Fifth Avenue in New York City. Founded in 2003 by Jennifer Connelly, the firm operates across financial services, technology, media, consumer brands, lifestyle, luxury, and personal-brand communications — with a long-standing reputation in financial-industry public relations.

Founder and leadership

Jennifer Connelly founded the firm in 2003 at age 25, after an internship at FleishmanHillard. The firm rebranded from JCPR to JConnelly in 2016 to mark a broader integrated-communications positioning. Connelly has been recognized as one of PR News' Top Women in PR and named to NJBiz's Best 50 Women in Business.

Sectors served

• Financial services — asset management, wealth management, RIAs, fintech, and insurance.
• Technology — B2B SaaS, fintech, and enterprise software.
• Media and content — publishing, broadcast, and creator economy.
• Consumer, lifestyle, and luxury — including personal-brand communications for high-profile principals.
• Capabilities — media relations, content development, video production, crisis communications, social and digital media, graphic design, and distribution services.

Notable work

JConnelly's most-known principal-client work has included Tony Robbins. Other long-tenured financial-industry clients have included Envestnet, DoubleLine, America's Best 401K, Worth, and HighTower. The firm is a recurring presence in the financial-industry trade press — particularly in coverage from InvestmentNews, ThinkAdvisor, WealthManagement.com, and Financial Advisor.

Recognition

• O'Dwyer's independent agency rankings.
• PR News Top Women in PR (Jennifer Connelly).
• NJBiz Best 50 Women in Business (Jennifer Connelly).
• AVA Digital Awards — Gold for Commercials/Financial Institution and Digital Video Creation/Animation.
• Hermes Creative Awards — Gold for Education/Video.
• NJBiz Best Places to Work in New Jersey — repeat recognition.
• PR News Top Places to Work in PR.

Where JConnelly sits in the market

JConnelly is part of the senior-practitioner independent agency tier, with specific depth in financial services and personal-brand communications. Comparable firms in scale and specialization include Gregory FCA, Water & Wall, Peppercomm, Vested, and — in the upper end of the comparison set — Prosek Partners.

Related: PR Firms & Agencies · Financial Services · Fintech · Corporate Communications · Reputation Management