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insights
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Music PR: U2's Bono and Self Aggrandizement
U2 lead singer Bono thinks downloading U2 music illegally is as bad as online child pornography. In an article for the New York Times Bono compares illegal downloads to the evils of child porn suggesting federal authorities track down U2 revenue as diligently as arresting child pornographers. What a guy! If his artistic passion were expressed so eloquently, it is doubtful anyone would download a song of his.
PR Insights & Public Relations Strategy
Santa Claus Has the Best PR Agent of All
Santa Claus must have the best PR agent of anyone. Look at it this way, the jolly gentleman has been gracing holiday seasons for over 1600 years. What other celebrity can boast that kind of staying power? Why do you think that the Santa story has endured for so long?
PR Insights & Public Relations Strategy
Does Gender Matter in PR?
James Chartrand made a shocking confession this morning that has people wondering . . . is gender more of an issue than we thought?
PR Insights & Public Relations Strategy
GoodGuide's Tests and Hypocrisy
If GoodGuide is really committed to its cause, than there should be no "Buy Now" buttons on product listings with low ratings. Otherwise, an action like rating low a popular Christmas toy would translate for many as a PR stunt.
PR Insights & Public Relations Strategy
Speyside Corporate Relations Opens South America
Speyside CR, is by extension a tested and refined corporate communications giant. Co-founders Alistair McLeish and Ian Herbison announced the opening of the company's offices in San Paulo, Brazil. In a conversation with Herbison, Everything PR News gleaned a window into the vision of two of the most successful corporate communicators in the world. These former top executives for MmD (Eastern Europe's most powerful PR entity) are now engaging South America with the same patented approach to corporate business and collaboration.