
Insights & Strategy
CRACKING TECHCRUNCH
TechCrunch covers 1% of pitches. Here's what gets through — what reporters actually want, how the inbox works, and the move most founders get wrong.

TechCrunch covers 1% of pitches. Here's what gets through — what reporters actually want, how the inbox works, and the move most founders get wrong.

The Information, TechCrunch, Acquired, Lenny's Newsletter, Pirate Wires, Axios Pro. The 12 media outlets that actually move startup buyer behavior in 2026 — and which one fits which announcement type.

Amazon's Kindle Fire saturated TechCrunch, Mashable, and CNET for two months. A 2011 case in how editorial queues consolidate when a single launch dominates the news cycle.