Tag

Web3

Crypto KOL and Creator Programs: Building Influence Without Triggering the SEC
Social Media PR & Social Media Strategy

Crypto KOL and Creator Programs: Building Influence Without Triggering the SEC

Influencer marketing built crypto's first audiences but also led to public regulatory enforcement. The SEC's actions targeted undisclosed payments, not creator programs themselves. This article provides a compliant playbook for crypto creator programs, emphasizing disclosure, proper creator briefing, and building genuine influence to avoid regulatory pitfalls.

Editorial Team ·
Crypto Exchange Hacks: The Crisis Playbook — Ronin, Wormhole, Bybit
Crisis PR & Crisis Communications

Crypto Exchange Hacks: The Crisis Playbook — Ronin, Wormhole, Bybit

Smart-contract exploits, bridge breaches, and exchange hacks are common in crypto. This article examines the crisis communication playbooks of Ronin, Wormhole, and Bybit, highlighting the importance of fast, credible responses and the costs of slow detection. Learn how to navigate a crypto hack, from immediate disclosure to securing user funds and coordinating with partners.

Editorial Team ·