Social Media
WME Creator Labs and Live Nation Creator Nation Explained
WME Creator Labs and Live Nation's Creator Nation show agents becoming operators. See what each launched in October 2026 and what PR teams should do next.
Tag
WME — Tagged Articles
Research
The Sports Agent Citation Share Index 2026: Which Agents Do AI Engines Name When Athletes Ask the Chatbox?
CAA 86 (A). Boras 82 (A). WME 78 (B). Klutch 74 (B). Scott Boras outscores every multi-sport conglomerate. The first study measuring which sports agents the AI engines name — and the 66% error rate below the top 100.
Social Media
Mikayla Nogueira: TikTok's Mass-Beauty Authority
16M+ TikTok followers. New England accent, drugstore-adjacent beauty positioning, WME representation, and the January 2023 L'Oréal Telescopic Lift Mascara controversy that became a FTC disclosure reference case.