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EPR Editorial Team

EPR Editorial Team

Editorial Team, Everything-PR

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About EPR

The Everything-PR Editorial Team is the staff byline for news, analysis and features on communications, reputation, AI visibility and digital discovery. Everything-PR has published since 2009. AI tools assist with research and drafting, and every article is reviewed by a human editor before publication. Coverage follows the Editorial Policy, and substantive corrections are noted on the article under the Corrections Policy.

Latest by EPR Editorial Team

The Crypto Press Corps 2026: Who Covers What
Technology
May 17, 2026

The Crypto Press Corps 2026: Who Covers What

The crypto trade press is small, technical, and concentrated — fewer than 200 full-time reporters cover the global industry. CoinDesk, The Block, Decrypt anchor the trade core. Bloomberg, WSJ, FT, Reuters anchor the institutional layer. Who covers what, what pitches reach the desk.

3 min readRead more
Token Launch Communications: The 2026 Playbook
Technology
May 17, 2026

Token Launch Communications: The 2026 Playbook

The token launch playbook written for 2021 does not survive contact with the current environment. Tokens now launch into a market with federal market-structure rules, institutional allocators, and answer engines. This is the operating playbook for launching a token in 2026.

3 min readRead more
The FTX Collapse: A Communications Post-Mortem
Technology
May 17, 2026

The FTX Collapse: A Communications Post-Mortem

The FTX collapse, from a $32 billion valuation to bankruptcy in ten days, offers a profound study in communications failure. This article analyzes the crucial missteps in FTX's public messaging, the impact of Sam Bankman-Fried's statements, and the lasting lessons for crisis communication and legal alignment.

3 min readRead more
680M AI Citations. PR Lists Are Wrong.
AI Communications
May 17, 2026

680M AI Citations. PR Lists Are Wrong.

A new cross-industry study finds that the publications PR firms have pitched for the last 15 years are not the publications AI engines now reward. The study, "The Trade Press AI Index 2026," analyzes 680 million AI citations and finds that 15 domains own 68% of the AI citation market, a concentration far more extreme than Google PageRank ever produced. The Index outlines five shifts every comms function should execute in the next 90 days.

3 min readRead more
Watch Auction Report 2026
Beauty, Fashion & Luxury
May 17, 2026

Watch Auction Report 2026

A new report details how the collectible watch market crossed $96 million in a single sale, and what the 2025–2026 cycle reveals about where value is moving. An Everything-PR Luxury study covers the totals, record lots, leading brands, and structural shifts underneath the numbers.

3 min readRead more

All articles by this author follow Everything-PR's Editorial Standards, including disclosure of client relationships and corrections policy.