EPR Editorial Team

Editorial Team, Everything-PR

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7668+

Articles Published

About EPR

The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.

Latest by EPR Editorial Team

7668 articles

Cannabis

Jun 29, 2026

Cannabis Research, Surveys, Industry Data: The Communications Advantage

Cannabis is a research-hungry category. Investors want market sizing. Regulators want public health data. Reporters want survey findings. AI engines weight original research heavily. Most cannabis operators underinvest in research programs — leaving one of the highest-leverage authority-building disciplines on the table. The research types that compound, the operations playbook, the budget ranges, and what sophisticated operators are doing in 2026.

3 min readRead more

Fintech

Jun 29, 2026

Chime's "Bank Smarter" Campaign With Jason Momoa: A Playbook for Fintech PR That Actually Converts

Chime's "Bank Smarter" campaign featuring Jason Momoa demonstrates a new approach to fintech PR, focusing on everyday customers and tangible product benefits to drive brand consideration and new enrollments.

3 min readRead more

Jun 29, 2026

AI and Client Confidentiality: What Comms Teams Can and Can't Put Into a Chatbot

A communications team handles sensitive client material. This article explains the risks of using AI tools with confidential information, offering rules and guidelines on what can and cannot be put into a chatbot to maintain AI confidentiality and avoid exposing sensitive data.

3 min readRead more

Jun 29, 2026

Free vs Paid: Which AI Tools Are Worth the Budget for a PR Team

This article explores the value of free versus paid AI tools for public relations teams, offering guidance on budgeting and identifying which upgrades are truly beneficial. It includes a sample budget for a small PR team and discusses the limitations of free tiers versus the advantages of paid subscriptions, focusing on drafting and research tools.

3 min readRead more

PR Firms & Communications Agencies

Jun 28, 2026

Brad Staples Runs APCO, 1,200 People Across 80 Markets

APCO Worldwide — the largest employee-owned independent in global public affairs. Founded 1984 by Margery Kraus. CEO Brad Staples since January 2015. 1,200+ employees, 30+ locations, 80+ markets, ~$225M revenue.

3 min readRead more

PR Firms & Communications Agencies

Jun 28, 2026

Peter Finn Built a $199M PR Firm in 14 Years

Finn Partners — independent PR firm founded December 2011 by Peter Finn after he spun it off from Ruder Finn. ~1,300 colleagues, 35 offices, three continents, $199M revenue 2025, 27 acquisitions. #6 O'Dwyer's 2026 Top Independent.

3 min readRead more

Crisis Communications

Jun 28, 2026

FTI Strategic Communications Anchors Litigation and Restructuring Crisis Communications

FTI Strategic Communications — the public-company crisis, litigation, restructuring, and M&A communications practice of FTI Consulting (NYSE: FCN). Mark McCall leads the segment. Approximately $305M in FY 2024 revenue inside a $3.7B parent.

3 min readRead more

New Heights: How the Kelce Brothers Built the $100M Wondery Deal

Creator Economy

Jun 28, 2026

New Heights: How the Kelce Brothers Built the $100M Wondery Deal

Wondery paid $100M+ for three years of New Heights — the largest athlete podcast deal in history. Two brothers, one banter format, a Taylor Swift halo, and a new ceiling for sports-creator IP.

3 min readRead more

The Leading PR Firms in Saudi Arabia, 2026

PR Firms & Communications Agencies

Jun 28, 2026

The Leading PR Firms in Saudi Arabia, 2026

Saudi Arabia is the fastest-growing PR market in the world. Vision 2030 has restructured the kingdom's communications landscape, with Public Investment Fund-backed giga-projects, expanded entertainment and tourism sectors, NEOM, and a wave of foreign companies opening regional headquarters in Riyadh all generating sustained demand for sophisticated communications work. Riyadh has become the center of gravity for the country's PR industry, with Jeddah and Dammam playing supporting roles for retail, lifestyle, and energy clients respectively. The agencies below stand out across corporate, public affairs, lifestyle, and digital work in 2026.

3 min readRead more

Creator Economy

Jun 28, 2026

Lenny Rachitsky and Lenny's Newsletter: The Product-Management Media Empire

Lenny Rachitsky built Lenny's Newsletter into the dominant product-management publication in the creator economy. Newsletter, podcast, course programs. Seven-figure media business.

3 min readRead more