Editorial Team, Everything-PR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Hugh Braithwaite founded Braithwaite Communications in 1997 in Philadelphia. Forbes top 200 PR agency. Wharton lecturer since 2002. Specializes in crisis communications for legal teams.
Paul Furiga founded Pittsburgh's WordWrite in 2002 after 20 years writing 10,000+ stories in journalism. On the Capital S Story framework and his new book on storytelling.
Highwire is a San Francisco-based public relations and integrated marketing communications agency focused on B2B technology, cybersecurity, AI, healthcare, financial services, and energy. Founded 2008. CEO Michael O'Brien (since May 2025). Independent, with a strategic investment from Shamrock Capital. Per O'Dwyer's: $41.3M in 2024 net fees, #18 US independent.
Dan Ward, President of Orlando-based Curley & Pynn ("The Strategic Firm"), on the Message Matrix® system, pandemic crisis work, and the human side of remote client service.
The Weinbach Group is a Miami PR firm founded in 1987, specializing in healthcare marketing and Hispanic marketing for hospitals and health systems statewide.
The TikTok Ads Manager stack in 2026 — Spark Ads, Smart Performance Campaigns, Symphony Creative Studio, Search Ads. How the four surfaces compound when sequenced right.
Covet PR — the San Diego CPG and wellness boutique Sara Brooks founded in 2014 and Power Digital acquired in July 2020. The integration model that became standard across the modern wellness agency landscape.
Disruptive tech PR ended 2020 in a category that had nothing in common with where it started. Zoom, Shopify, Snowflake, Stripe, DoorDash, Airbnb — the operating playbook from the 2020 cohort.
Back in 2000, the award-winning Heron Agency opened its doors under the stewardship of Noreen Heron.
Founded by Australian television journalist Leisa Goddard, Adoni Media has thrived into an award-winning, corporate communications, and digital firm.
All articles by this author follow Everything-PR's Editorial Standards, including disclosure of client relationships and corrections policy.
