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EPR Editorial Team

EPR Editorial Team

Editorial Team, Everything-PR

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About EPR

The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.

Latest by EPR Editorial Team

Maureen Lippe: Vogue Editor to Founder of a 37-Year PR Platform
PR Firms & Communications Agencies
Apr 1, 2019

Maureen Lippe: Vogue Editor to Founder of a 37-Year PR Platform

Maureen Lippe is the founder and chairman of Lippe Taylor, the New York PR and digital marketing firm she launched in 1989 after a career as a magazine editor at Vogue and Harper's Bazaar. Thirty-seven years later, the firm has grown into Lippe Taylor Group — encompassing Lippe Taylor, ShopPR, and /prompt agency — one of the most consequential women-founded independent communications platforms in the U.S. market.

3 min readRead more
Instagram Growth: Engagement Beats Follower Count
Social Media
Mar 25, 2019

Instagram Growth: Engagement Beats Follower Count

Instagram fundamentals from the Mention and HubSpot engagement studies — video outperforms static, hashtag restraint, tag restraint, engaged community over follower count — held up across the algorithm shifts. The brands actually growing operate against those fundamentals, not against follower count.

3 min readRead more
The Creator-to-Founder Playbook
Creator Economy
Mar 22, 2019

The Creator-to-Founder Playbook

The Creator-to-Founder Playbook — how creators convert audiences into operating companies. Morning Brew, The Hustle, Beehiiv, Milk Road, Creator Science case files. Newsletter-to-media, podcast-to-empire, YouTube-to-brand pathways. EPR's reference.

3 min readRead more

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